“It is a successful fifteen seconds of television, the result of months of planning and hundreds of thousands of dollars in consultancy fees.” p24
Yeah. Politicians are as bad as business owners. If they spent their marketing budget on making a better product, providing better service … There ought to be a low ceiling in both cases for such expenditures. At the very least, it would go toward leveling the playing field.
“… Americans don’t want reliable information anymore. they want confirmation of teir biases and rage.” p97
